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Australia - For every phone recycled by end of December MobileMuster will donate the gift of a chicken through Oxfam Unwrapped to a family in need overseas. MobileMuster and Oxfam are calling on Australians to recycle their old mobile phones including batteries over the Christmas period to make a difference to the planet and a family struggling against poverty. For each mobile phone recycled using the free reply paid mailing label, MobileMuster will donate the gift of a chicken valued at $10 through Oxfam Unwrapped. The ‘Old Phones for Chickens’ campaign will run until the end of December 2009.

campaign chicken
MobileMuster / Oxfam Unwrapped
“Mobile phone shipments traditionally spike at Christmas time in Australia. For those who have a new phone on their Christmas wish list it’s a good time to think about how their old phone can make a difference to someone in need,” says MobileMuster Recycling, Manager Rose Read.

According to Ms Read, Australians can be a little ‘chicken’ when it comes to handing over their mobile phone for recycling: “The Australian Mobile Telecommunications Association estimates there are as many as 16 million old or broken phones tucked away in cupboards throughout homes and offices in Australia that could be recycled."

The Oxfam Unwrapped program has been running for the last five years. It allows people and communities in need of support to purchase items like goats, cooking sets and fruit trees allowing them to earn money for themselves and provide for their families.

One chicken might not sound like much, but according to Oxfam Australia Fundraising Manager, Leigh Stewart, it can make a significant difference to the life of a family in Laos. “One chicken can mean the difference between nutritional health and financial security for a family in Laos. Families can use the eggs for food and can sell the excess at market to supply the family with a regular and reliable source of income.” And she adds: "Each mobile phone sent in for recycling will support our work in tackling poverty.”

Quelle: MobileMuster

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Artikel vom: 21.12.2009 13:45
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